Marketing
Open the Door to a World of Opportunities
From social media to billboards, marketing is all around us. Learn how to apply and grow your creativity.
Which pathways are offered?
Marketing Analytics— This pathway prepares students to collect research and analyze trends, needs, and challenges within a target market in order to design new products, predict future sales, and position their company ahead of competitors.
Marketing Communications— Students apply and grow their creativity in this pathway while learning to plan, coordinate, and implement marketing strategies, advertising promotion, and public relations activities.
What types of jobs can my student learn about and prepare for?*
Some of the jobs include:
- Market Research Analyst
- Public Relations Manager
- Copywriter
- Promotions Specialist
- Trade Show Representative
*Some of these jobs require additional education and certifications once a student graduates from high school.
What could my future look like in this career field?**
**Data is from Lightcast and is updated frequently.
Which industry-recognized, in-demand certifications and exams can my student prepare for?
Microburst